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Customer Loyalty Programs 101
Resource Center  
12/30/2014  
When put to its best use, the information culled from customer loyalty and experience programs enables organizations to tailor marketing messages to meet the individual needs and preferences of their members and to engage customers outside the traditional point-of-sale. Read this report and see how customer analytics can drive business strategy and create business impact to get ahead of the competition.
Understanding Big Data Quality
Resource Center  
8/8/2014  
Big data is rapidly moving from the leading edge of technology to being commonplace in the enterprise. It is no longer a question of whether big data will be adopted – it is a question of when. At the same time, data quality must be an essential component of any big-data program. Download this whitepaper and start enhancing data in an efficient and simplified manner.
More Data More Problems
Resource Center  
8/8/2014  
As you look at what’s happening in the market and your business, it’s critical that you understand the difference between each of the areas of big data and how the different problems can be solved. Analytics continues to be a broad term in the market, but it’s worthwhile to look at the problems you are trying to solve and then determine where you fall in this landscape. Read this report and be ready as you plan your next steps in your big-data journey.
Technology for Big Data
Resource Center  
8/8/2014  
By circumscribing a specific set of business problems, companies considering big data can be more specific about the corresponding functional capabilities and the big-data projects or service providers that can help address them. Download this report and see how this approach can inform both the acquisition of new big-data technologies and the recrafting of existing ones to fit into the brave new world of big data.
Big Data in Big Companies
Resource Center  
8/8/2014  
Download “Big Data in Big Companies” and see what approaches several firms are taking to establish the financial returns and benefits from big-data projects. Learn about dramatic cost reductions from big data, improvements in computing time and more.
The Big Bang for Analytics: When Hadoop Met SAS
Resource Center  
8/8/2014  
Read “Big Data, Analytics, and Hadoop” and see why many types of applications in all vertical markets can benefit from this close relationship. Learn about: hadoop made simpler and more powerful, a graphical user interface for exploring big data in Hadoop and how you can attain better answers in seconds, instead of hours or days.
Visualizing Big Digital Data
Resource Center  
8/8/2014  
Download this whitepaper and discover how predictive marketing capabilities are accessible to data miners and business analysts to meet the market’s rising demand and take full advantage of digital marketing insights.
Discovering Hadoop’s Potential With the SAS Effect
Resource Center  
8/7/2014  
Read "Bringing the Power of SAS® to Hadoop" and discover how Hadoop and SAS can unlock your big data and turn new ideas into meaningful actions.
Meet the Dynamic Duo for Big Data Analytics
Resource Center  
8/7/2014  
The integration of SAS and Hadoop provides important benefits for extracting the most value from your big data assets: accuracy, scalability, and productivity. Read this report and discover processes that will run at fast-and-furious speed, enabling broader and deeper investigation, and quickly freeing up Hadoop resources for the next person’s inquiries.
Visual Analytics: A New Weapon for Big Data
Resource Center  
8/7/2014  
As more and more businesses are discovering, data visualization is becoming an increasingly important component of analytics in the age of big data. The availability of new in-memory technology and high-performance analytics that use data visualization is providing a better way to analyze data more quickly than ever. Download this report and discover what an opportunity for success a data visualization strategy can be for your business going forward.
Slicing the Big Data Analytics Stack
Resource Center  
8/7/2014  
From the pipes and platforms to the analytical interfaces and data management tools, we hope to help you develop a better “ear” so you can tune into the big data noise. Download this report and be empowered to make strong decisions in a noisy world of options -- all of which seem to promise similar end results.
Big Data: Guidelines for Profitable Behavior
Resource Center  
8/7/2014  
In a world that's flooded with data, it becomes harder to use the data. There's too much of it to make sense of unless you come to the data with an insight or hypothesis to test. Download this report and start asking the right kinds of questions. You can appear both knowledgeable and advance the likelihood of a good decision outcome.
Big Data: New Insights of Data Management
Resource Center  
8/7/2014  
Read this report and discover new ideas and services surrounding overall data management as we continue to move into areas of maturing analytical requirements associated with big data.
Data Visualization: Big Data's Game-Changer
Resource Center  
8/6/2014  
Download this webinar and discover new insights to help derive the greatest value from big data by removing barriers between customers and data.
Data Virtualization: Unlocking Your Data’s Potential
Resource Center  
5/6/2014  
Download "Federated Data Checks In" and discover what one company did to turn a downward slump of losing revenue quarter over quarter to a record-breaking year in just over 18 months. Learn about the types of data sources, data virtualization servers, process and optimization, and more.
Data Virtualization: The Secret Weapon for Enterprise Data Management
Resource Center  
5/6/2014  
Read "Data Virtualization – Flexible Technology for the Agile Enterprise" and discover, not only what data virtualization is, but how it can impact your business in a very positive way. Learn about how data virtualization products work, the impact of data virtualization on the enterprise and the requirements for data virtualization technology.
The Anatomy of an Analytic Enterprise
Resource Center  
4/16/2014  
Read "Anatomy of an Analytic Enterprise" and engage the mind, connect with the heart, and develop the analytic muscle needed for your organization to achieve its goals. Discover how to transcend traditional mindsets and create an analytical culture that embraces and drives innovation.
Big Data 101: Understanding Hadoop & the Enterprise Data Warehouse
Resource Center  
4/16/2014  
Download "A Non-Geek's Big Data Playbook: Hadoop and the Enterprise Data Warehouse" and find out how Apache Hadoop supports and extends the enterprise data warehouse ecosystem. Learn about processing structured data, processing non-integrated and unstructured data, accessing all data via the EDW and more.
Big-Data Management
Resource Center  
2/27/2014  
For a quarter of organizations, big data mostly takes the form of the relational and structured data that comes from traditional applications, whereas another quarter manages traditional data along with big data from new sources such as web servers, machines, sensors, customer interactions, and social media. Download this report and start making intelligent decisions about which tools, techniques, and team structures to apply to your next-generation solutions for BDM.
Growing Connections: 3 Keys to Enjoying the Fruits of Your Labor
Resource Center  
2/27/2014  
Whether the goal is to attract more customers or get more value from the ones you've got, good segmentation enhances the conversation and focuses company resources in the most productive way. Read this whitepaper and gain the information to improve your acquisition and nurturing strategies for long-term growth.
Seeing the Voice of the Customer: Identifying Root Cause with Text Analysis Visualization
Resource Center  
1/8/2014  
With a growing number of organizations realizing the value of unstructured data as a way to explicitly capture the voice of the customer, using interactive visualization to address big data enables them to do their analysis in an easily digestible, exploratory environment. Read this whitepaper and turn your unstructured data analysis into a single, integrated, flexible analytic environment to gain the advantage over your competitors.
19 Data Visualization Expert Insights
Resource Center  
8/23/2013  
Download this valuable roundup of insights from experts across multiple industries about data visualization today.
How to Define Data Quality For Big Data Applications
Resource Center  
8/23/2013  
Download this white paper to learn now raw and unstructured data can be a goldmine for details that reveal facts, relationships, clusters and anomalies, and how too much prep at the beginning of an analytical data project may destroy some of the “data nuggets” that fuel valuable insights.
Understanding Hadoop's Big Data Strengths and Weaknesses
Resource Center  
8/23/2013  
Hadoop, as an open-source software framework for running applications on large clusters of commodity hardware, delivers enormous processing power at a remarkably low cost. Download this report to better understand the key role that Hadoop should play within a complete analytics solution to provide enterprise-class business decision support.
Integrating Hadoop Into Your Business Intelligence And Data Warehousing
Resource Center  
8/20/2013  
Business intelligence (BI) professionals’ interest in Hadoop has been driven up in recent years because Hadoop has proved its usefulness with the toughest challenges in BI today, namely big data, advanced analytics, and multi-structured data. Is your organization prepared to leverage Hadoop in the next three years to stay competitive? Download this report today to understand the many new Hadoop-based products that have emerged in recent years.
10 Steps to an Effective Decision Management Process
Resource Center  
8/20/2013  
Analytics-based processes are commonplace in organizations, but all too often are ad hoc or standalone applications. Would you like to learn how to get the results of analytics embedded into everyday decision making and operational environments? Download this white paper today to learn how you can deliver analytical results to the right people at the right time to deliver significant business value to your organization.
Analytics 3.0: Large Firms Merging Big Data with Traditional Analytics
Resource Center  
8/16/2013  
Recent research into the big data activities of 20 large, well-established businesses, found that big data in those environments must be integrated with everything else that’s going on in the company. Download this white paper today to gain key insights for your enterprise's big data initiatives. A link to the full study is also included in this executive summary.
Using Big Data To Solve Real Business Problems
Resource Center  
8/16/2013  
The promise of big data has tantalized the industry for years, but until recently, few organizations have been able to use the data they’ve collected to solve business problems. Download this white paper to receive concise findings of this research and gain unique insight into big data trends and how data management practices can be employed to solve real business problems.
The Practitioner’s Guide to Data Profiling
Resource Center  
8/16/2013  
The power of data profiling lies in the ability to summarize details about large data sets from many angles. Yet the lure of undirected data analysis can drive the analyst on an almost never-ending quest to find yet one more undiscovered piece of knowledge. How can you best obtain value from data profiling, without ending up going down a rabbit hole? Download this valuable white paper to learn how to constrain your data profiling with a well-defined scope and specific goals.
Data Mining from A to Z: Better Insights, New Opportunities
Resource Center  
8/16/2013  
Most organizations are awash in data. Smart firms have learned that success is based on discovering more meaningful and predictive insights from all the data you capture. How can you leverage predictive analytics and data mining in your company to your advantage? Download this white paper today to put predictive analytics and data mining to work on your company's critical data-based decisions.
How to Become an Analytical Innovator
Resource Center  
8/16/2013  
Companies today have more data available than ever before, arriving at a volume and with a variety unparalleled in human history. Analytical Innovators are firms that believe data is a core asset, are using analytics to their advantage, and have the full support of senior management. What key steps can you take to transform your company? Download this research report today to start your company on the path to being an Analytical Innovator.
Data Visualization: Employees Empowered to Analyze Business Trends
Resource Center  
2/11/2013  
Rather than focusing on strategic initiatives, IT Professionals are hampered by traditional methods of collecting data and translating the information into meaningful conclusions. Download this whitepaper now to find out more.
The Forrester Wave™: A Short-List of Advanced Data Visualization (ADV) Platform Providers and Competitive Offerings
Resource Center  
2/11/2013  
Decision makers are now opting for a more efficient way to analyze data than the conventional methods of studying spreadsheets and IT data analyst reports. The next step is to then assess the state of the ADV platforms market and compare the top vendors. Download this whitepaper now to learn more.
The Four Dimensions of Analytic Excellence
Resource Center  
2/5/2013  
What do companies have to do to get their money’s worth out of their data assets and analytic investments? Download this white paper to employ the four dimensions of analytic excellence and foster collaboration between IT and the business.
How to Use Data Visualization to Succeed with Big Data
Resource Center  
2/5/2013  
What enterprises need are tools to help them easily and effectively understand and analyze Big Data. Download this white paper to use big data to boost overall effectiveness and realize a greater return on investment.
Data Visualization Techniques: From Basics to Big Data with SAS Visual Analytics
Resource Center  
2/5/2013  
To create meaningful visuals of your data, there are some tips and techniques you should consider. Download this white paper to leverage all your day to quickly view more options, make more precise decisions and succeed even faster than before.
How IT Executives Can Use Analytics to Create Innovation and Business Success
Resource Center  
2/5/2013  
Many CIOs think that they are already “doing analytics” because they have implemented business intelligence and reporting tools. But analytics is distinct from BI and reporting, offering a whole new world of value to the business. Download this white paper to take the leap to advanced analytics, and take the strategic, customer-centric actions that are essential to capturing and retaining customers.
Big Data Analytics: Meeting Business Needs and Raising IT’s Profile
Resource Center  
2/5/2013  
Big Data is here, and businesses are ready to uncover all it has to offer. As a result, enterprise IT organizations are feeling the pressure to provide Big Data analytics capabilities. Download this white paper to address upcoming business requirements before they become a pain point and consider elevates IT’s profile to make this happen.
How to Gain Insights from Your Data Faster than Ever
Resource Center  
2/5/2013  
Organizations are inundated with data – terabytes and petabytes of it.Data pours in from every conceivable direction: from operational and transactional systems, from scanning and facilities management systems, from inbound and outbound customer contact points, from mobile media and the Web. Download this white paper to learn how you can use all data that is available to make more precise decisions and succeed even faster than before.
The Analytical Insurer: Use analytics to gain greater insight into your business
Resource Center  
10/15/2012  
The analytical insurer integrates analytics into daily business processes – exploring and exploiting reams of data for strategic business advantage. Using data proactively to reduce operational expenses, increase premium revenue and ensure regulatory compliance creates an undeniable opportunity for competitive advantage. Download this webinar to explore how analytics can help insurers reap significant benefits and gain greater insight into their businesses.
How to Use Analytics to Optimize Business Performance
Resource Center  
10/15/2012  
Property and Casualty (P&C) insurers are integrating analytics into their daily business processes to gain competitive advantage – by reducing operational expenses, increasing premium revenue and ensuring regulatory compliance. Topics of focus include identifying ways to price more effectively, retain profitable customers, reduce claims fraud, integrate distribution channels and manage risk.
Profitable Analytic Strategies for Life and Annuity Carriers
Resource Center  
10/15/2012  
Many diversified insurers rely on negotiated selling agreements with broker-dealer firms and banks to sell their product lineups. In fact, roughly 92 percent of life and protection products are sold through third-party distribution arrangements. Many insurers still see the business of wholesaling as an art, not a science, but a few innovators are introducing quantitative methods into qualitative sales practices.
How to Turn Data into Revenue Growth and Cost Savings
Resource Center  
10/15/2012  
Manufacturers put an enormous amount of work into improving quality. Yet, for all of the effort, they still struggle. Thirty-eight percent of respondents to the "IW/SAS Enterprise Quality Survey" have seen the cost of quality as a percentage of cost-of-goods-sold increase over the past two years; and it stayed the same for 28 percent of respondents.
Overcoming 4 Critical Hospitality and Gaming Issues
Resource Center  
10/11/2012  
Join experts and researchers from Cornell and SAS as they present their latest findings on four critical hospitality and gaming issues that could spell the difference between an organization thriving or simply surviving. Listen to this webcast to overcome key hospitality and gaming challenges and prepare your organization for success.
Customer-Focused Marketing for Hospitality and Gaming
Resource Center  
10/11/2012  
Hospitality and gaming companies must make the most of each customer interaction. By focusing on ROI with integrated analytics, you can provide customers with a better experience. This webcast features a panel of industry and technology experts from the Cornell Center for Hospitality Research and SAS, and provides practical tips and approaches to marketing automation and optimization. View this webcast to learn how your organization can improve marketing ROI with integrated analytics.
How to Turn Big Data into Competitive Advantage in Banking
Resource Center  
10/11/2012  
Big Data represents a significant opportunity for banks to enhance the customer experience and boost retention. But digging through massive amounts of data to find the right information about a customer also presents a great challenge to overextended IT organizations. Download this white paper to learn how big data and analytics can help you make good pricing strategies, and understand customers in a way that grows a business.
High-Performance Analytics Tackles Big Data Challenges in Banking
Resource Center  
10/11/2012  
The dual impact of a slow global economic recovery combined with a significantly increased regulatory and compliance burden are causing banks to squeeze the last penny out of every dollar as they look to reduce cost-to-income ratios to around 40 percent. This could mean cost reductions of 30 percent or more for some banks. Download this white paper to boost operational efficiency, acquire and retain profitable customers.
Tackling the 3 Biggest Challenges in Hospitality and Gaming
Resource Center  
10/11/2012  
Across the hospitality field, most organizations have a loyalty program of some sort or another, designed to stimulate frequent and repeat purchases from its customers. Fly a certain number of miles to get a free ticket or an upgrade. Stay at a brand’s properties a certain number of nights to earn a promotional rate or free night’s stay. But is your loyalty program doing what it should? Is it bringing in more new revenue than it is giving back in rewards?
Fundamentals of Customer Link Analysis
Resource Center  
10/11/2012  
The power of customer link analysis stems from the unique view it takes on a customer, account or entity. This perspective makes customer link analysis particularly well-suited for business problems where connections are key, such as identifying spheres of influence – and where connections can be clearly identified, such as in subscriber call data.
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It Pays to Keep Insurance Fraud in Check
While 97% of insurers say that insurance fraud has increased or remained the same in the past two years, most of those companies report benefits from anti-fraud technology in limiting the impact of fraud, including higher quality referrals, the ability to uncover organized fraud, and improve efficiency for investigators.
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