Joe Stanganelli

Post Snowden, Google Users Change Habits

NO RATINGS
View Comments: Newest First | Oldest First | Threaded View
Page 1 / 2   >   >>
Lyndon_Henry
User Rank
Blogger
Re: Google Integration
Lyndon_Henry   7/9/2014 6:40:08 PM
NO RATINGS
..

CandidoNick writes

To add, Lyndon, the integration is already so intricate, that we would be lost without them. If something were to happen to Google...



 

The intricacy of Goggle's integration gives it massive power — the basic conduit of nearly all commercial ... marketing? yes ... advertising? .... more than that .... existence? more like it.

In the hands of a single corporation.

That to me is what's really creepy.

 

CandidoNick
User Rank
Data Doctor
Re: Google Integration
CandidoNick   7/9/2014 10:38:12 AM
NO RATINGS
This marks the first of me hearing of their official slogan! That is just perfect.

CandidoNick
User Rank
Data Doctor
Re: Google Integration
CandidoNick   7/8/2014 6:25:45 PM
NO RATINGS
To add, Lyndon, the integration is already so intricate, that we would be lost without them. If something were to happen to Google...

 

A spooky propsect. But perhaps spookier is how spooky the loss of Google would be for us. Dependency? Yep.

BethSchultz
User Rank
Blogger
Re: Quantify & qualify
BethSchultz   7/7/2014 8:19:29 AM
NO RATINGS
Hi Joe, thanks for giving me more context. It'd be interested to see a comparative over time -- to see if these results change the further away we get from the Snowden blow-up. Do people go back to the same-old, same-old in terms of how they search -- or does this new, more cautious searching become the norm? Perhaps the researchers are wondering the same and we'll see more from them over time.

Joe Stanganelli
User Rank
Blogger
Re: Google Integration
Joe Stanganelli   7/4/2014 4:31:24 AM
NO RATINGS
@CandidoNick @LyndonHenry: Agreed that Google is making terrific strides in taking over the world (which, let's be honest, is what we should fully expect from a company whose motto is "Don't be evil").

> Businesses today depend on Google page rankings to make themselves known to potential customers, i.e., the public at large.

It will be interesting to see how these continued chilled effects in conjunction with the controversial "right to be forgotten" in Europe will impact this in the long run.  Perhaps a new search champion is around the corner?

Joe Stanganelli
User Rank
Blogger
Re: Where is that yellow sticky?
Joe Stanganelli   7/4/2014 4:26:07 AM
NO RATINGS
FWIW, these days many security experts now outright encourage many users to write down their passwords -- assessing that, with a sufficiently more complex and longer password, the risk of the piece of paper being compromised and misused is less than the risk of an easier password being hacked.

Of course, context can be everything, too.

Joe Stanganelli
User Rank
Blogger
Re: Quantify & qualify
Joe Stanganelli   7/4/2014 4:23:04 AM
NO RATINGS

Hi, Beth.  Thanks for asking this; it is important to be precise, especially for readers who may not want to click through to the study itself.

Whereas terms that users saw as having a low probability of "government trouble" saw a rise in traffic "presumably in line with the overall increase in Internet usage over the course of 2013...search terms that were rated as being more likely to get you in trouble with the U. S. government exhibited...an overall roughly 2.2 percentage point fall in search traffic on 'high government trouble'-rated search terms." (emphasis added)

What's more, comparisons of search volume related to other types of categories yielded similar results (e.g.,  neutral terms versus terms that would be likely to get one in trouble with a friend).  The paper includes handy bar graphs -- including both overall comparisons as well as country-by-country comparisons.

The searchers themselves?  Just all, everyday Googlers.  It was simply an analysis of Google Trends. 

The people who categorized the search terms as "high" or "low" in terms of likelihood of getting one in trouble, or in terms of privacy, were surveyed from a pool of nearly 6,000 Amazon Mechanical Turk users.

The researchers do qualify this as follows:

Similar crowdsourcing techniques have been used [by researchers] to design rankings for search results. Recent research into the composition of workers on Mechanical Turk has suggested that in general they are reliable and representative for use as subjects in psychological experiments. However, we recognize that in demographics they are likely to skew younger than the average population.

(citations omitted)


I would further reckon that these users are probably a bit more tech-savvy and privacy-minded (perhaps even more paranoid), for whatever it's worth.

Hope this context helps!

Lyndon_Henry
User Rank
Blogger
Re: Google Integration
Lyndon_Henry   7/3/2014 11:53:51 PM
NO RATINGS
..

CandidoNick writes

Google today is so integrated with our everyday life. Your phone? Google. Web browser? Google. Cloud documents? Google. I could keep going easily. Thing is, Google likes to pry into everything we do, enjoy, and even glance over, and contours an ad campaign for each individual Google user, based on those preferences. CREEPY.



 

Google has acquired prodigious power by becoming the central, key, indispensable mode for most business advertising. Businesses today depend on Google page rankings to make themselves known to potential customers, i.e., the public at large.

Print media ads have shrunk by orders of magnitude. Even physical location counts for less.

Google provides and controls the exclusive central "pipe" through which almost all businesses now make their presence and availablilty known to the general public.

That's an awful lotta power. Maybe dangerous?

 

CandidoNick
User Rank
Data Doctor
Google Integration
CandidoNick   7/3/2014 2:45:41 PM
NO RATINGS
Google today is so integrated with our everyday life. Your phone? Google. Web browser? Google. Cloud documents? Google. I could keep going easily. Thing is, Google likes to pry into everything we do, enjoy, and even glance over, and contours an ad campaign for each individual Google user, based on those preferences. CREEPY.

PredictableChaos
User Rank
Data Doctor
Where is that yellow sticky?
PredictableChaos   7/2/2014 6:38:25 PM
NO RATINGS
 

In the Freedom-of-Information article linked in the article for "watchlist terms" I am dismayed to find Homeland Security publishes a bunch of passwords.

The heading of Section 11.1 in this Analyst's Desktop Binder is

11.1 Passwords - See Internet Password Sheet

And then it proceeds to list a bunch of passwords.

All my efforts encouraging people to NEVER write down your passwords, seem futile if Homeland Security is publishing theirs in an internal document. Maybe I should be happy that the passwords are at least redacted in the publicly released version?

Page 1 / 2   >   >>
Information Resources
More Blogs from Joe Stanganelli
Speakers at Bio-IT World explore techniques for biotech researchers and others working with big data to identify the accurate data in their data files.
Cooperation among medical researchers -- done right -- very simply can mean lives saved, but the research community needs education on how to execute on that collaboration.
Research into the digital marketing campaigns of some of the presidential candidates raises the question of how much voter messaging is appropriate and who should get which types of messages.
Predictive asset maintenance analytics is finding its niche across industries, from automotive to oil and gas.
Radio Show
A2 Conversations
UPCOMING
James M. Connolly
What the IoT Means to You and Your Insurer


5/6/2016   REGISTER   0
UPCOMING
James M. Connolly
Save Labor Costs With Predictive Analytics


5/10/2016   REGISTER   0
UPCOMING
James M. Connolly
How Analytics Can Transform State Government


5/17/2016   REGISTER   0
ARCHIVE
James M. Connolly
When It's Time for a Robot's Job Review


4/27/2016  LISTEN   20
ARCHIVE
James M. Connolly
How Advanced Analytics Serve Healthcare


4/12/2016  LISTEN   88
ARCHIVE
James M. Connolly
Life in a World of Big Data, Autonomous Cars and IoT


3/17/2016  LISTEN   34
ARCHIVE
James M. Connolly
Sports Analytics: Driving the Business Forward


3/10/2016  LISTEN   73
ARCHIVE
James M. Connolly
See How Data is Revolutionizing Healthcare


2/25/2016  LISTEN   78
ARCHIVE
James M. Connolly
Why Analytics are So Valuable in Cybersecurity


2/18/2016  LISTEN   47
ARCHIVE
James M. Connolly
The Analytics Job and Salary Outlook for 2016


1/28/2016  LISTEN   16
ARCHIVE
James M. Connolly
See How Analytics Drive Change in the Retail World


1/7/2016  LISTEN   104
ARCHIVE
James M. Connolly
All Analytics Conversations: Forecasts for Analytics in 2016


12/18/2015  LISTEN   3
ARCHIVE
James M. Connolly
Don't Make This Mistake With Big Data


12/11/2015  LISTEN   4
Information Resources
Quick Poll
Quick Poll
About Us  |  Contact Us  |  Help  |  Register  |  Twitter  |  Facebook  |  RSS