Tricia Aanderud

Eek! There’s a Human in Your Data

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Silvon0
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Prospector
Re: Day-in-a-life
Silvon0   11/1/2016 2:23:12 PM
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Data is important, but it isn't always easy to interpret. Developing a data story through human interaction is often what is needed to solve a particular problem. 

magneticnorth0
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Data Doctor
Day-in-a-life
magneticnorth0   10/30/2016 10:30:17 AM
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The "day in a life" is one of my favorite types of market research. It shows what the target market does on a typical weekday or weekend, which allows the marketer to see where product or service usage fits in the picture.

Lyndon_Henry
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Blogger
Re: Sweet emotion
Lyndon_Henry   10/22/2016 10:59:48 PM
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..

Louis writes

What we are experiencing is the melt down of American Democracy.  
I keep expecting Jerry Springer to show up at any moment to reveal who the "baby daddy" is.
Embarrassing.



 

What I find really sobering (and disgusting) is the widespread acceptance and assimilation of this "new normal" of de facto acceptable behavior by a breathtakingly huge segment of the U.S. public (somewhere around 40%, per poll results).

In addition to an eyebrow-raising "don't confuse me with data" attitude is the adulation of one of the presidential candidates – now widely recognized for his bigotry, racism, xenophobia, misogyny, lying, deceit, trickery, duplicity, ignorance, belligerance, and narcissim – as basically the Second Coming of the Messiah.

It seems to me a lot of data analysis will be seriously degraded if people (and attitudes) like this proliferate and start influencing the ways data is recognized as valid and officially analyzed.

 

Broadway0474
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Blogger
Re: Sweet emotion
Broadway0474   10/21/2016 10:55:39 PM
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Jameson, as an aside, part of the presidential debate problem this year was the choice of moderators. The most whiny, entitled, or the quietest nicest ... either way, they didn't have the journalistic chops or courage to stand up the candidates when they got ugly. Until this most recent guy, who very much surprised me. He nearly kept them in line for most of it!

tomsg
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Data Doctor
Re: Sweet emotion
tomsg   10/19/2016 8:28:08 AM
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The key to this is that most people are not even aware of this bias. They "know" what is right and wrong.

Jamescon
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Editor
Re: Sweet emotion
Jamescon   10/19/2016 8:04:36 AM
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@Broadway. Great point about the debates (not just in the final campaign but even in the primaries). I understand that the town hall style debate is a slightly different animal in that the questions aren't prepared ahead of time and the subject matter changes throughout. However, I know that the teacher in my public speaking class in high school (which included a segment on debating) would have flipped out if he saw one of us slip in a snide remark or otherwise interrupt when it was the other speaker's turn for rebuttal.

If candidates for the presidency can't follow long-accepted rules in a discussion, what will they do when elected?

 

 

Jamescon
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Editor
Re: Sweet emotion
Jamescon   10/19/2016 7:57:18 AM
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@Tomsg. Good point about cultural bias. While it's always been true that those in one country want to apply their moral standards to those in others (think back to how explorers viewed native populations five centuries ago), that bias is top of mind today. We have instant news coverage of global events, events that would be given passing mention in a weekly news report 50 years ago. Plus, we are such a mobile society today that we are much more likely to encounter people of very different cultures (immigrants and tourists) than ever before. Many of those experiences can lead to harsh judgments based on different moral codes.

Broadway0474
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Blogger
Re: Sweet emotion
Broadway0474   10/18/2016 9:18:41 PM
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There is no more trust in the other side's data or its experts. There is only disdain. The art of argument is lost upon people who don't believe in debate, let alone compromise. It's a broken public system. Which is even more amazing considering how well business still works.

tomsg
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Data Doctor
Re: Sweet emotion
tomsg   10/18/2016 4:22:40 PM
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I agree. I have even found that there is a cultural bias in our morals as well.Not the whole world follows our judeo-christian model of ethics.

impactnow
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Blogger
Re: Sweet emotion
impactnow   10/18/2016 1:16:34 PM
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Jim excellent point and we are seeing it play out in Presidential election every day. The moral compass is based on our own experience today not on a society standard as in years gone by.

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