John Balla

Health Analytics Affects Every Industry

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More Blogs from John Balla
The Indian story about blind men and the elephant highlighted why you need a complete view of any issue, and that applies to how today's organizations view and respond to their customers.
Email and survey communications company Emma shared 18 interesting facts and bits of advice for optimizing email marketing efforts.
Real people, real stories, real impact, and other tips emerged when a noted author discussed how to ensure that the content you use for marketing it authentic.
A content marketing expert explains why you need to apply three guidelines to your marketing effort: Bigger stories, braver marketing, and bolder writing.
There's plenty to be gained from today's marketing campaigns as long as an organization remains transparent in how it balances customer needs with corporate goals.
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