Analytics Best Practices: Plan for the Human Factor

One of the key flaws in many analytics initiatives is that planners don't consider how data will be utilized in the business environment. Call it the human factor or the consumption of analytics. Long before an algorithm starts churning out results, the organization has to understand the business problem that is being addressed, the backgrounds of the people who will use the data on the line, how it will change their jobs, what benefits those users will realize, and what changes must be made to existing business processes.

Chris Mazzei, global chief analytics officer at Ernst & Young joins All Analytics Radio to discuss this human element of analytics. He is an advocate for understanding not just what data you have and what the data says but how your business can use it.

In this event you will learn:

  • About some examples where companies missed business opportunities because line managers weren't shown how data could help them do their jobs better
  • How examining existing problems, workflows, and processes can provide the analytics team and management with an understanding of how data might help humans do their jobs better
  • Some of the ways that your organization can build the human element into the planning process for your analytics initiatives

Join All Analytics Radio on Wednesday, October 14, at 2 pm (Eastern) for this discussion with Chris Mazzei of Ernst & Young.

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