Monetize Your Data: Turning Insights Into Action


Organizations are swamped with data in the form of web traffic, ERP systems, CRM systems, point of sale data, and more. How do you turn that giant heap of data to an organized, integrated insight-generating machine? How do you turn that data into insights into value?

Many organizations struggle with silos when it comes to the development and distribution of analytic information. This can hold you back.

Whether you are running the analytics operation for a large multi-national company or are the owner of a small business who wants to leverage data for competitive advantage, integrating your analytics for action can enable your business to succeed.

Join us on All Analytics radio as we welcome guests Andrew Wells and Kathy Chiang, authors of the new book Monetizing Your Data: A Guide to Turning Data into Profit-Driving Strategies and Solutions. Chiang and Wells will explain:

  • How to turn information assets into revenue-generating strategies,
  • How to create systems that reduce noise and cognitive bias,
  • How to make your organization more competitive with analytical solutions linked to your organizational objectives,
  • How to turn your analytics into actionable tactics rather than just "reading the news."

Join us on Wednesday, March 29, at 1 pm ET/10 am PT for this live discussion.



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