About the only experience I've directly had with tags has been to insert tags for Google Analytics in a couple of blogs. However, Pierre's piece piqued my curiosity so I did a bit of research to learn more about tags.
I found Ingrid Lindgren's writeup in TechCrunch about tags and Google Tag Manager particularly enlightening:
Hi Pierre, I've no reason to play around with Tag Manager as I'm not a digital marketer, but I do wonder whether this new product allows for deeper or easier analytics of the tag effectiveness -- or is it just ease of viewing and managing the tags through the GA dashboard that's the benefit?
One of the failings of education stems from the lack of separation of academia from the private sector, with a revolving door between the two and university resources resulting in curricula that are entrepreneurial and vocational.
Chicago’s push for improving civic services through data is leading to IoT innovations, a robust developer community, and an intriguing new seminar demonstrating best practices for analytics practitioners and tech managers