Tag, You're It

Google's new Tag Manager, a Google Analytics complement, will improve analysts' ability to manage and operate tags and will increase measurement options.
NO RATINGS
10/17/2012 |  4
View Comments: Newest First | Oldest First | Threaded View
Hospice_Houngbo
User Rank
Prospector
Re: Tag analysis
Hospice_Houngbo   10/30/2012 8:52:31 PM
NO RATINGS
As google tag manager is free, what will happen to companies such as QuBit  who offers the service for a fee. It is never easy to compete with free services.

BethSchultz
User Rank
Blogger
Re: Tag analysis
BethSchultz   10/21/2012 8:38:37 PM
NO RATINGS
And thank you Lyndon!

Lyndon_Henry
User Rank
Blogger
Re: Tag analysis
Lyndon_Henry   10/20/2012 6:19:26 PM
NO RATINGS
..

About the only experience I've directly had with tags has been to insert tags for Google Analytics in a couple of blogs.  However, Pierre's piece piqued my curiosity so I did a bit of research to learn more about tags.

I found Ingrid Lindgren's writeup in TechCrunch about tags and Google Tag Manager particularly enlightening:

Google Wants To Make Your Site a Little Bit Faster With Its New Tag Manager For Analytics And Marketing Tags

Here are some other sources of interest...

• Google Tag Manager official website

• Digital marketing made (much) easier: Introducing Google Tag Manager

• Google Tag Manager: New Google Product

I wouldn't try to pass a test on this stuff just yet, but I do know more about tags and the fun sport of tagging than when I started.  Thanks, Pierre...

 

BethSchultz
User Rank
Blogger
Tag analysis
BethSchultz   10/19/2012 4:15:20 PM
NO RATINGS
Hi Pierre, I've no reason to play around with Tag Manager as I'm not a digital marketer, but I do wonder whether this new product allows for deeper or easier analytics of the tag effectiveness -- or is it just ease of viewing and managing the tags through the GA dashboard that's the benefit?

Latest Blogs
Manufacturing Day next week celebrates the role that manufacturing plays in the US and global economies but also highlights the way the manufacturing sector values and utilizes data.
Visualization or storytelling for delivering data results to business users? Well, maybe you need to let both methods work together to do the job.
SAS tools help to create a crossword puzzle designed specifically for analytics professionals and those who understand statistics.
Jon Carter of Cartertoons strikes again, this time making one wonder what happens if the smart home becomes a bit to smart for its owners' britches.
Three decades later, the much promised business aspect of a tech pro's job remains lacking.
Quick Poll
Quick Poll
Information Resources
Radio Show
A2 Conversations
UPCOMING
James M. Connolly
Visualization: Let Your Data Speak


10/13/2016   REGISTER   0
ARCHIVE
James M. Connolly
How Colleges and Tech Are Grooming Analytics Talent


9/7/2016  LISTEN   56
ARCHIVE
James M. Connolly
How Machine Learning Takes Handwriting Recognition to New Levels


8/25/2016  LISTEN   40
ARCHIVE
AllAnalytics
A Look at Tomorrow's Data Scientist


8/9/2016  LISTEN   83
ARCHIVE
James M. Connolly
Analytics and the Making of a President


7/21/2016  LISTEN   76
ARCHIVE
James M. Connolly
Analytics: Where We've Been, Where We're Going


7/12/2016  LISTEN   48
ARCHIVE
James M. Connolly
How Predictive Analytics Can Take Your Company to the Next Level


6/28/2016  LISTEN   22
ARCHIVE
James M. Connolly
How Analytics Can Transform State Government


5/17/2016  LISTEN   51
ARCHIVE
James M. Connolly
Save Labor Costs With Predictive Analytics


5/10/2016  LISTEN   53
ARCHIVE
James M. Connolly
What the IoT Means to You and Your Insurer


5/6/2016  LISTEN   75
ARCHIVE
James M. Connolly
When It's Time for a Robot's Job Review


4/27/2016  LISTEN   21
Infographic
Infographic
How Far We've Come With Analytics
You might be surprised by the progress that analytics have made in just the five years that All Analytics has been monitoring the field.
About Us  |  Contact Us  |  Help  |  Register  |  Twitter  |  Facebook  |  RSS