I'd be curious to learn the analytics behind Macy's targeting of me. I do have a Macy's credit card, but don't use it all that often and pay it off within a month or two of the purchase. I'm thinking the last time I used it was probably 6 to 12 months ago. Yet I receive so many promotional discounts from Macy's. I don't get it.
One of the failings of education stems from the lack of separation of academia from the private sector, with a revolving door between the two and university resources resulting in curricula that are entrepreneurial and vocational.
Chicago’s push for improving civic services through data is leading to IoT innovations, a robust developer community, and an intriguing new seminar demonstrating best practices for analytics practitioners and tech managers