A2's Latest Content on Big Data
posted in June 2013
20 items
Happy Birthday, All Analytics!
Beth Schultz  
6/27/2013   35 comments
My how we've changed.
P&G Stocks Up on Analytical Innovation
Beth Schultz  
6/26/2013   28 comments
Procter & Gamble's top BI executive credits great analytics talent, advanced technology, and visionary leadership for the company's outstanding analytics capabilities.
Brian Solis on Connected Customers
John Balla  
6/26/2013   1 comment
Brian Solis of the Altimeter Group envisions a future brimming with potential, including connected customers.
Strange Places & Persistent Mysteries
Noreen Seebacher  
6/26/2013   48 comments
There was a time when a person could easily be anyone she wanted to be, just by creating a new identity.
Brian Solis's Vision of the Future
John Balla  
6/25/2013   1 comment
Brian Solis of the Altimeter Group has a compelling vision of the future replete with promise made possible by great technologies.
Getting Analytical About Complexity Science
Anand Rao  
6/24/2013   3 comments
Complexity science isn't a new discipline, but it is becoming more important for analytical purposes.
The Growing Threat of Enterprise-Class Fraud
Waynette Tubbs  
6/23/2013   Post a comment
Increase investigator efficiency using network analytics.
The Shape of the Government to Come
Noreen Seebacher  
6/21/2013   19 comments
Big-data could play an important role in the quest to reshape government, especially in predicting and preventing fraud.
Our Data-Driven Lives
Noreen Seebacher  
6/19/2013   2 comments
Linda Woolley, CEO, Direct Marketing Association, talks about responsible use of consumer data.
Big-Data & the Battle of the Book
Daniel D. Gutierrez  
6/19/2013   17 comments
Humanities scholars take on copyright protectionists in their desire to perform statistical and computational analyses of millions of digital books.
Lenovo Limbers Up With Visual Analytics
Beth Schultz  
6/18/2013   15 comments
SAS Visual Analytics will bring Lenovo the insight it'll need to be ultra flexible with its Yoga 11S marketing spend.
Why 'Datafication of the World' Has Me Worried
Fabian Pascal  
6/18/2013   41 comments
All that big-data ushers in will not have positive impact.
Inside the Obama Campaign's Data Team
Beth Schultz  
6/14/2013   38 comments
Obama for America's chief data scientist takes us on an insider's look at the 2012 campaign.
Rough Going? Suck It Up
Noreen Seebacher  
6/14/2013   3 comments
Jonathan Pierce, social media director at American Airlines, says you have to take the rough with the smooth.
Seth Godin on Marketing in the New Economy
John Balla  
6/14/2013   2 comments
The rules of marketing have changed, and we're entering “the connection economy” in which value is created by the connections we make.
Predicting a Better Future for You
Beth Schultz  
6/13/2013   16 comments
Put yourself on the path to smarter analytics use with advice from these leading predictive thinkers.
Cleaning Up on Social Media
Noreen Seebacher  
6/13/2013   18 comments
When the going gets tough, the empowered turn to social media.
Will You Tweet When I Fall on My Glass?
Noreen Seebacher  
6/12/2013   16 comments
There is more than one way to catch a customer, as they explain at Integrated Marketing Week.
The (Low) Price of Popularity
Noreen Seebacher  
6/6/2013   47 comments
The jury is still out about whether social network popularity is a good gauge of creditworthiness.
Are Railroads Headed for Big-Data Overkill?
Lyndon Henry  
6/4/2013   8 comments
Some consider the federally mandated Positive Train Control system, essentially a massive analytics-based overhaul of America's railroad infrastructure, an overreaction on safety.