Data and analytics are at the core of just about every successful enterprise's plan for future success, so it makes sense that if you are a student, pursuing a career in data and analytics can open up a multitude of opportunities. For women interested in STEM fields, data and analytics could be an excellent choice.
Capella University is working to encourage women to pursue careers in data and analytics. According to Rhonda Capron, the university's dean, the job market is expanding for those pursuing analytics careers.
"Data has swept into nearly every industry and business function, so there is a need for trained professionals in order for organizations to take advantage of what data analytics can deliver when it comes to making well-informed business decisions," Capron told All Analytics
That's why Capella is renewing its commitment to helping women achieve their education and career goals when it comes to analytics.
"At Capella we are working hard to increase the number of women who pursue STEM-related careers," Capron said. While IT workers may have been stereotyped as "heads-down" workers, analytics offers a technology career path that encourages collaboration.
What's more, Capron said Capella is seeing more interest in the study of analytics.
"It is a new set of competencies that many in business fields need to acquire," she said. "To make smart, informed decisions, businesses need to stop just looking back and use data to find insights to the future."
To help enable some women to reach that goal, Capella University is partnering with SAS (the sponsor of this site) to offer four full-ride Women in Analytics scholarships to women who want to advance their education in the analytics field. Those interested in applying (here's the application) need to hurry. The deadline for submissions is May 15.
The four scholarships include two for new-to-Capella students who are starting the Bachelor of Science in Information Technology -- Data Analytics program in Oct. 2017, and two for those looking to continue their education at Capella or advance their degree with the Master of Science in Analytics program in Oct. 2017.
In a LinkedIn post about the scholarships, Capron writes: "Interested in breaking into the field of analytics? We are looking for driven, curious, creative women who want to change how analytics are viewed and inform business practices within organizations. If you have a desire to learn, lead, and mentor -- I highly encourage you to apply for these scholarships."
The scholarships renew a previous partnership by Capella and SAS to help the school's students get ready for careers in analytics. Capella partnered with SAS to launch an undergraduate data analytics minor in 2014 and an MS in Analytics program in 2015. This year the school launched two new graduate certificates, also in partnership with SAS.