Consumer impressions of artificial intelligence used to be influenced mostly by science fiction. Consider HAL in 2001 Space Odyssey, or the villains in the Terminator series of films, or the computers in The Matrix.
It's only more recently that consumers have found themselves knowingly interacting with AI implementations in the real world in the form of digital assistants such as Apple's Siri, Amazon's Alexa, Microsoft's Cortana, or Google Now or Google Assistant.
That experience has influenced the cultural view of what these technologies can do for us. A newer film depicting a human/AI relationship is Her. In this film the human falls in love with his digital assistant.
That's a huge shift in how we humans view artificial intelligence. We used to be afraid of it. Now we see it as a helper in our lives or even as a friend.
A new report from PwC looks at this relationship between humanity and the AI we are creating and how cultural attitudes have shifted. The report examines consumer attitudes towards AI, and how people feel about having their teachers, cab drivers, attorneys, and doctors, and others replaced by or augmented by artificial intelligence.
This report also looks at how business leaders are viewing AI. For instance, over 70 percent of executives are using digital assistants and about a third of them say that using these assistants frees up time that they can now focus on deep thinking of their own.
It's not just more deep thinking that is being done. These experiences are also informing executive opinion about AI's potential in the rest of the business, too.
AllAnalytics is excited to welcome Anand Rao, Partner at PwC Analytics, Innovation Lead, and Artificial Intelligence expert, to present the June 13 AllAnalytics Academy session: AI Through the Consumer's Eyes. Rao will take us through PwC's research and talk to us about what AI means to the consumer and how that will impact every business going forward.
You'll learn about how consumers feel about AI today, how they expect that to change in the next five years, and what business opportunities there are for organizations in the shifting consumer attitudes towards AI.
Join us at 2 pm ET/11 am PT on Tuesday, June 13 for this important session. Register now.