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Financial Services Bank on Analytics
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Learning from other industries
  • 10/13/2012 11:26:40 PM
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Taking cue from retail will certain spur innovation in financial services. Retailers are learning how to cross sell using analytics related data - The GAP pulled off one of its biggest quarter earning reports a year or so ago because it figured out how to cross sell its brands at the checkout.  Monitoring the techniques may help financial services cross sell its services in a similar fashion. Great video!



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