- by Jeff, Data Doctor
- 1/18/2013 4:00:11 PM
It's seriously more of a burden to have to go to a computer when you can just do something on your phone. I think we are there. I think we will see functionality done on the App first and then if there is a need the website.
- 1/18/2013 9:16:36 AM
It is definitely all about -- or starting to be about -- the smartphone now. It'll be interesting to see how retailers adapt to that changing reality for the 2013 holiday shopping season.
- 1/17/2013 10:38:58 AM
Huh. I haven't dug into the full Retail Systems Research (RSR) report you've pointed to, but what do you think by this data point:
"For the first time in RSR's six years of benchmarking cross-channel maturity, the number of retailers reporting that their cross-channel shoppers are significantly more profitable than single-channel channel shoppers has declined, from its peak of 50% in 2011 to 38% of respondents in this year's survey."
I would think the reverse would be happening.
- 1/17/2013 8:56:56 AM
Funny, I just took my car in for an oil change this past weekend. I needed no coupon trigger, though, as the car does that for me. I don't know if they have Jiffy Lube where you are, but here's a tip: Print out coupons from its website. That's what I did. Sometimes we service the car at the dealership, and print coupons from the dealer's site, too. Actually, come to think of it, this is the first time I've taken this car to Jiffy Lube and not the dealership for an oil change. Hmmm. I'll have to see if I receive a mailed coupon from Jiffy Lube that roughly corresponds with the time for my next oil change!