Comments
4 Lessons From the 'Bing It On' Campaign
View Comments: Newest First | Oldest First | Threaded View
Bing it on.
  • 10/22/2013 3:32:45 PM
NO RATINGS

The Bing campaign is just way to get attention for little. Bing will have to come up with something better if they are to compete with the loveable monster which is Google. 

Re: Bing...
  • 10/14/2013 10:16:28 AM
NO RATINGS

While the Bing campaign certainly caought the attention of millions, I was a bit sceptical of the claims, as were other observers. Of course out of curiosity I too took the test. It was not convincing and I've rarely used Bing since. But I guess in Bing's view at least I'm using it on rare occasonzs...better than never.

Bing...
  • 10/8/2013 10:43:49 PM
NO RATINGS

It's hard to stomach marketing advice from Bing, but their campaign does hit some key points. Fine work to follow, but maybe in a marketing battle that isn't doomed from the get-go. Pepsi vs Coke (YES). Bing vs Google? Really?

 

 

Awkward.



INFORMATION RESOURCES
ANALYTICS IN ACTION
CARTERTOONS
VIEW ALL +
QUICK POLL
VIEW ALL +